The alcohol-free spritz you have every day at 5 p.m.
An alcohol-free spritz, no sugar, with 29 nutrients in it. The story of the base One ritual, pomegranate taste, made in Switzerland.
Five p.m. The light softens, the day loosens its grip, and the gesture imposes itself: a glass, ice, an amber colour rising along the side. This moment belongs to Swiss culture as much as to Italian culture, and it draws its strength from the ritual far more than from the alcohol it contains. The question therefore becomes what goes in the glass. The answer holds in an alcohol-free spritz built on a pomegranate note, without sugar, with twenty-nine nutrients dissolved in it.
Why the alcohol-free aperitivo is booming in Switzerland
The phenomenon is no passing fashion. Alcohol consumption is receding across all age groups in Switzerland, and the twenty-to-thirty-five generation leads the movement with particular clarity. The motives add up: sleep quality, next-morning clarity, sports performance, weight management, driving. This retreat leaves the ritual intact: nobody gives up the moment, everyone looks for something else to put in the glass. Searches for "non-alcoholic aperitif" and "alcohol-free aperol" translate exactly this demand: keep the form, change the substance.
The problem with store-bought alcohol-free spritzes
The alternatives in mass retail share a common flaw. By removing the alcohol, manufacturers also remove what carried the structure of the taste, and sugar fills the void. A store-bought alcohol-free spritz commonly shows between eight and twelve grams of sugar per hundred millilitres, the equivalent of a classic soda for a fifteen-centilitre glass. Add synthetic flavourings, colourings and sometimes intense sweeteners: the result discards the alcohol and keeps the glycaemic load, displacing the problem without solving it.
Our answer: pomegranate taste, zero sugar, 29 nutrients
base One dissolves in a glass of cold water. The powder releases a deep colour and a tart pomegranate note, carried by the citric and malic acid of the formula. The lightly sweet flavour comes from glycine, a naturally mild amino acid, completed by a stevia extract: no added sugar, no synthetic sweeteners.
The glass contains twenty-nine active substances: vitamins in bioactive forms, minerals as citrates, amino acids. The formula is isotonic: its solute concentration approaches that of blood plasma, which eases passage through the digestive mucosa. Hydration and micronutritional intake happen in the same gesture. Magnesium, present at 100 mg as citrate, contributes to the reduction of fatigue and to normal nervous-system function. The product is formulated and made in Switzerland.
The 5 p.m. ritual
A customer sums it up better than any spec sheet. In a verified review published on nuho.ch, David Girard writes: "a little apéro every day... alcohol-free of course". That sentence contains everything. The ritual stays daily, the form stays that of the aperitif, and the content changes nature: the gesture keeps its place in the day, between the work that ends and the evening that begins, and it now brings something instead of taking.
Tall glass, ice cubes, cold water, one six-gram dose, an orange slice for the look. The five o'clock ritual keeps its elegance and changes its effect.
FAQ
Which alcohol-free spritz to choose?
The decisive criterion is the sugar content per hundred millilitres, shown on the back label, and the nature of the flavourings used.
Can you drink it every day?
base One is taken daily, one six-gram dose for an adult.
David Giovenco · Micronutrition researcher · President, Académie Internationale Francophone de Médecine Orthomoléculaire et Intégrative · Founder & Formulator, nuho